Where Do I Find Info On Good Controversial Television Advertising?
Oct.26, 2009 in
HDTV Articles
I’m writing an essay on how controversial television advertising can actually be good for the audience. Does anyone know how or where I can go about finding articles to help prove my point?
October 26th, 2009 at 12:43 pm
Obstacles to Televised Condom Advertising
Condom makers who wish to advertise on television continue to face various obstacles. Many television stations require that condom ads emphasize disease prevention rather than birth control, which some viewers object to on religious or moral grounds. But condom marketers say that networks’ insistence that their ads be linked with safer sex messages make for fairly sobering ads. (For example, in the first network television ad—a 1991 Trojan spot—a young man tells viewers: “I’m a nice guy and go out with nice girls. But these days some pretty terrible things are happening to some really nice people.”) In addition, many stations still restrict condom ads to late-night time slots, missing a vast prime-time audience of sexually active young adults.http://www.amfar.org/cgi-bin/iowa/news/r…
The NBC Universal Television Network, owned by General Electric, told the group, “We are sorry that we cannot accept your ad based on our network policy regarding controversial issue advertising.” [Editorial Note: Doesn't the media promote controversy and sensationalism on other topics?]
ABC, CBS and the Fox Broadcasting Company said they had also turned down the advertisement.http://www.wanttoknow.info/050207kevinsh…
Abstract The advertising of controversial products/services and the use of controversial images to “cut through the clutter” in the marketplace appears to be increasing around the world. However, apart from the general ethical issue regarding the deliberate use of controversial/offensive images for public viewing that may offend some people, it is important to determine what makes a controversial advertisement offensive? A questionnaire was distributed to 1014 students across four different countries in the Asia Pacific region to determine what type of products are seen as offensive and the reasons they are offensive. The results present some important implications for international marketers.http://www.springerlink.com/content/jpg1…
On Wednesday the congressman called the ads “slimy, sleazy and smut. What they’re putting up is trash and smut.”http://www.scrippsnews.com/node/15401
(UNKNOWN): So he took money from porn movie producers? I mean, who hasn’t? http://www.msnbc.msn.com/id/15404235/